Jupiter appoints Anuj Rathi as chief product, marketing officer

New Delhi: Fintech startup Jupiter Cash on Fridays stated it has appointed Anuj Rathi as its chief product and advertising and marketing officer.

Rathi beforehand led product, income and development at Swiggy. He’s an IIT-Kanpur alumnus, and has earlier labored with companies like Flipkart and Walmart.

In his senior management function, Rathi will lead product, design, development and advertising and marketing on the neo-bank and can intently with Jupiter founder Jitendra Gupta.

“Having somebody of Anuj’s pedigree, expertise and monitor file will likely be a useful asset to Jupiter as we proceed to double down on our mission of enabling monetary wellness for tens of millions of Indians. We felt that Anuj is probably the most suited chief to play an essential function for Jupiter’s subsequent part of development. I’m personally very excited to welcome him to Jupiter Cash,” Gupta stated.

Jupiter is a neobanking app that gives a number of monetary providers, together with a debit card, SIPs, mutual funds, personalised financial savings choices, expense administration, UPI funds, and extra.

The platform, launched in 2019, just lately secured a non-banking monetary firm (NBFC) licence from the Reserve Financial institution of India to enter into the lending enterprise.

In January this 12 months, Jupiter had raised about 100 crore in enterprise debt from Alteria Capital to scale its lending. In 2022, the startup had secured round $87 million from Tiger International, QED Traders, Sequoia India and Matrix Companions.


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