Mars Wrigley unveils Christmas range

Out there from September, the listing of merchandise are:

  • Maltesers Assorted Truffles 200g, £5.50
  • Maltesers Christmas Combine 240g, £5.85
  • Maltesers Reindeers 29g, £0.75
  • Celebrations introduction calendar 215g, £11.80
  • M&M’s Santa 100g, £2.99

Cybi Capaldi, senior model supervisor, Christmas, Mars Wrigley, stated: “Confectionery and Christmas are synonymous and as such manufacturers and retailers alike should guarantee a sexy and fulfilling vary for customers to get pleasure from.

“Mars Wrigley’s well-loved portfolio captures customers’ consideration with its vary of iconic manufacturers in an enormous number of codecs, and this yr’s NPD is not any completely different.  Tapping into Mars Wrigley’s Blockbuster manufacturers and fan favorite codecs, now we have curated a Christmas confectionery vary to shock and delight customers.

“2022 noticed a record-breaking yr for whole grocery Christmas gross sales, with December passing the £12bn mark for the primary time (up 9% year-on-year)  after a singular yr of retraction in 2021.

“This yr shall be a key second for retailers to showcase an thrilling Christmas line-up to spice up gross sales.

“By bringing again profitable launches of Christmas previous, mixed with a sprinkling of progressive NPD, Mars Wrigley is as soon as once more offering retailers with the chance to spice up their Christmas providing and maximise their gross sales throughout what’s the most commercially essential time of the yr.”


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